Big Innovation for Small Business: What's Next for Developers at QuickBooks Connect?

Are you ready for QuickBooks Connect? We’ve got a great session and panel on the future of technology to kick off the developer break-out sessions in San Jose next week.

Augmented Reality, Internet of Things, Blockchain, mobile devices and literally thousands of apps available – where does the developer fit in? Our panel of media and technology leaders and analysts will talk about the innovations that are most important to small business owners, sharing how developers can prepare for the future. Learn about the exciting solutions that our panelists are already building for small business owners. Data shows that technologically advanced small business owners are driving huge opportunities for developers. As a developer, be inspired to create apps that can have huge impact on small businesses’ bottom line.

Key Takeaways:

  • Understand how technology will affect small business in the short- and long-term future.
  • Learn how developers can benefit from and help drive growth and adoption of new tech among small businesses.
  • Hear from tech leaders on how they are creating an ecosystem that’s driving innovation within the small business space.

Moderator: Tom Foremski, Tech Blogger & Journalist, @tomforemski

A 20+ year media veteran, Tom left a job at the Financial Times in 2004 to become a “journalist/blogger” and launched Silicon Valley Watcher (SVW). Tom began writing for the Financial Times in 1985, and joined the San Francisco/Silicon Valley bureau in 1999 reporting on US tech. He is also a regular contributor to ZDNet.com, writing about business and tech.

Panelist: Nan Boden, Head of Global Technology Partners, Google

Nan is the leader of the Global Technology Partners organization at Google. This newly formed organization (reporting to SVP Diane Greene) works closely with external partners and across Google’s product management, engineering, marketing, and all customer-facing organizations to foster tighter integration by partners with Google’s open APIs across Google’s products. This team develops and supports major strategic enterprise partnerships as well as the partner ecosystem across Google Apps, Google Cloud Platform (GCP), Maps, and Education.

Panelist: Rafael de la Vega, Director, Global Partnerships, Intuit, @delavegarafa

Rafael heads a team that is responsible for the digital transformation of the QuickBooks Online platform by bringing together global third-party partners, developers, and tech entrepreneurs to create the largest cloud based ecosystem for small business in the world. At Intuit, Rafael has helped to establish QuickBooks Online as a leading platform for global brands and innovative app partners, enabling them to build powerful solutions available to small businesses today.

Panelist: Sarah Franklin, SVP of Developer Relations and GM of Trailhead, Salesforce, @swbjoyce

Sarah joined Salesforce in 2008 and has held multiple leadership positions at the company. She brings a unique background that blends technical knowledge, speaking capabilities, and marketing expertise in emerging technologies and trends. She also brings industry expertise in cloud computing, PaaS (platform-as-a-service), integration, social, mobile, and database technologies. Prior to Salesforce.com, Sarah held marketing and sales positions in a number of leading tech companies including Amazon Web Services, Coghead, and Lockheed Martin.

Panelist: Laurie McCabe, Co-founder, Partner at SMB Group, @lauriemccabe

With more than 20 years of experience in the IT industry, Laurie brings valuable insights into the impact technology has had on small businesses. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including cloud computing, mobile solutions, business solutions, social networking and collaboration, and managed services.

Panelist: Ray Valdes, VP and Gartner Fellow, @rayval

Covering the tech industry for 30 years, Ray is the primary analyst in Gartner core research covering blockchain technology, metacoin platforms, and the programmable economy. In addition, he covers application design and development, including web and mobile development platforms. Ray will offer insights on app development and innovation from a broad industry perspective, inspiring developers to think differently when creating apps for the small business space.

Join us next week in San Jose!






Leave a Reply

Your email address will not be published. Required fields are marked *